ABOUT ME

I found my passion for graphic design at Nottingham College. I was fascinated with how typography and images can communicate messages. I studied an art movement called Dada, where I discovered my interest in photomontage. I enjoyed learning about the art style and artists, applying photomontage to my work, and realising that the punk movement adopted the technique. I also found my interest in the punk movement's ransom note typography style from a designer named Jamie Reid, who

utilised the processes in his cover design for the Sex Pistols' God Save the Queen album. I became interested in using halftone screen printing to produce my posters. I often was in the print studio. Whenever my tutors asked about my desired outcome for a project, my answer was to create posters and develop a campaign to increase awareness. So, I developed a passion for producing the mediums.

 

I switched from halftone screen printing to creating my artwork digitally, although I am still fascinated with halftone. I have developed a fascination for the visual contrast between black-and-white pictures and colour from looking at designers like Kirstin Huber's Dry Powder poster and Barbara Kruger's work, which use halftone, and Emma McCarthy's punk-styled designs.

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On my bachelor's degree, I wrote a dissertation on how Dada influenced punk design, discussing photomontage, Reid, another punk artist, Linder Sterling, and others.

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I love looking at awareness campaigns. It is interesting how agencies use creativity to tackle serious issues and how their insights have informed their concept. For instance, McDonald's

Road safety campaign 'Eyes on the Fries'.

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I have an interest in the grunge movement. I like the Ray Gun and Blah Blah magazine cover designs. I like the grungy, dirty typography style, the unconventional typography layout, and the out-of-focus photography in the magazine spreads.